West Laurel Hill debuts pet cemetery, featuring 'aquamation'

Americans spend nearly $70 billion on their pets each year. Now, West Laurel Hill Cemetery is betting that some area owners will make one final purchase for their animals — a burial.

Late last month, the 149-year-old cemetery in Bala Cynwyd held a ceremony to roll out its latest venture: the designation of three of its 187 acres as the Laurels, a pet cemetery. As part of its new marketing push, West Laurel Hill is offering customers not only pet graves, but cremation.

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